I decided to write this concise guide on how to start a blog for two reasons:
One, to help newbies who want to learn how to start blogging.
Two, to contribute towards the subject of blogging.
So if you would spare few minutes to read this blog post till the end, I’ll walk you through the whole process of starting a blog.
That’s a promise.
And once you’re done, you won’t need any further help creating your own blog. You’d also be a proud owner of a standard blog.
Thereafter, you’d join the network of smart bloggers making a dent in the universe.
Ready? Let’s dive in.
Difference between a website and a blog
Before going into the how, here’s a simple fact: some people do not know the difference between a website and a blog.
They feel that both terms mean the same thing, and therefore they approach blogging the wrong way based on their wrong understanding.
I’m reiterating this point simply because I see many bloggers treating their blogs like a website. They put few pages on it, publish one or two blog posts and then forget about it.
Yet they expect people to visit their blog en masse without doing the right thing (I’ll explain that in a jiffy).
So what’s the difference between a website and a blog?
Simply put, a blog is a subset of a website. It’s what makes a website responsive and interactive.
What do I mean?
A website is a collection of static web pages which are mostly non-interactive, while a blog contains regularly updated content in form of posts. (That’s the right way to build a blog).
So if what you want is high user engagement, then a blog is what you need.
What you should know before starting a blog
Did you know that there are approximately over 152 million blogs on the internet and that over 2 million blog posts are written every day?
Unfortunately, a large percentage of these blogs fail because they didn’t start for the right reasons. Other reasons why most new blogs fail include lack of clear goals, passion, creativity, and concentration.
My first two blogs failed because I obviously didn’t know what I wanted from a blog. I was also doing many things the wrong way until I figured out I could no longer continue running them.
So I’m right here advising you to get your acts together and define your goals before starting your new blog.
Top 10 reasons to start a blog
There are many reasons to start a blog, but here are the top 10 reasons that really matter.
1. Document your life
This is by far the commonest reason to want to blog. When blogging first hit the limelight, people created blogs and used them as their personal diaries.
They kept a regular account of events happening in their world and shared with friends and associates. Blogs still serve this purpose till today; you might also want to try it.
2. Improve your writing craft
There’s no doubt that blogging can help to improve your writing craft.
Here’s how it works: the more you write, the more your writing gets criticised, therefore the better you would become.
So if getting a big boost for your writing craft is what you’ve always craved but you’re yet to figure out how to achieve it, then you need to start blogging!
3. Express yourself
Are you an introvert who rarely expresses his view publicly? Or you’re an extrovert and you need to express certain ideas that you have?
Then starting a blog will help you find an audience. First, it helps you conquer your fears and then gives you a unique voice.
4. Share knowledge
In one of my blog posts, I once shared my random thoughts on blogging, where I said: “bloggers are teachers who teach others what they know; entrepreneurs who make a living blogging; business people who help other businesses grow; marketers who create awareness on useful products, and mentors or life coaches who inspire people to greatness.”
So if you know something that’s worth sharing, you need a blog to help do that.
5. Become a better person
Have you ever seen a blogger that blogging hasn’t helped to become a better person? I personally haven’t.
Essentially, a blog helps you to: improve yourself, think better, build relationships, be more confident, expand your horizon, become disciplined, build credibility and stay focused.
Therefore, if you’ve been blogging and any of these hasn’t happened to you, you had better be doing something else.
6. Become an expert
Yes, you heard me right. Blogging helps you become an expert. As a blogger, you’re like a professor who knows so much about a small aspect of knowledge.
Smart bloggers focus on a niche, and that’s why they’re experts (or authorities) at what they do. That’s why Brian Dean is the king of link building, and Neil Patel remains the father of content marketing.
7. Publish books
Having a blog is the easiest way to become a published author. Blog content collected over time is the secret behind the several books published by bloggers.
This is what Writers’ Digest teaches in this article. So get it straight: the easiest way to getting published is to write your book on your blog!
8. Promote a good cause
With a blog, you can raise money for charity, create awareness on an issue of global concern or promote a petition.
In summary, a blog helps to create a positive impact in the society. Should you get involved in any of these activities, consider using a blog to promote it.
9. Build your brand
Are you looking to create a killer brand? Use a blog. So whether you’re a freelance writer, a digital marketer or an SEO company, you can use your blog to create a unique brand that people can easily identify with.
This is because a blog helps to build an online personality, promote conversations and build connections.
10. Make money
This list would not be complete if I fail to mention that you can also start a blog if you want to make money online.
Some of the ways to make money as a blogger include creating and selling your own physical or digital products, and promoting other people’s products (affiliate marketing).
Other methods include selling podcast, getting speaking engagements, freelance-writing for clients, creating membership sites, and writing product reviews, among many others.
How to start a blog: the real job
Unfortunately, some people still hold the erroneous belief that creating a blog is one hell of a job which requires a high level of expertise.
Far from it, there are millions of self-created websites which enjoy massive readership with very little resources invested in putting them together.
Amazingly, the process is quite simple!
P.S: To learn how to create your blog, click this link now.
Author: Hafiz Akinde
Hafiz is a Freelance Writer and Content Marketing Strategist. He helps entrepreneurs and corporate brands to grow their businesses with content marketing strategies that work.